Hey!

I’m Katie, Klaviyo & email marketing expert for e-com brands

I’m an email marketing expert who helps creative founder-led brands on Shopify make more sales with email so their ad spend stretches further, they create an audience of die-hard fans who come back to shop again and again.

My expert team and I manage everything for you in Klaviyo.

Your forms, and growing your list.

What campaigns you’re sending, and to whom.

Your flows from Welcome to Sunset.

Deliverability monitoring & list cleaning.

You didn’t start a Shopify business to become an email marketer.

You started it to:

  • Create something beautiful

  • Serve your people

  • Build something you’re proud of

But let’s be real, email often becomes the thing that drains your energy:
✖ You’re writing campaigns at midnight

✖ You’re ignoring flows that are “good enough”

✖ You’re chasing new customers with Meta ads… chasing them around the internet

✖ You think a loyalty app will solve your problems

Let’s stop there.

Time for email to pick things up and that’s where my expert team and I come in. You’re paying for Klaviyo, so let’s make sure its earning its keep.

Meet your expert email team

  • Katie

    Founder & Big Ideas Machine: 10‑yr e‑com vet turned email freak. Strategy, messaging and out-of-the-box thinking are my jam. I am so obsessed with Klaviyo that my friends call me Katiyo.

  • Hannah

    Head of Client Delivery: With over 16 years’ experience in marketing, she previously led marketing for a luxury handbag brand. She also ran her own brick-and-mortar lifestyle store for over 8 years.

  • Amy

    Klaviyo Strategist: With 11+ years’ experience helping brands build stronger connections with their customers, Amy has worked across retail and has led global email marketing for a well-known luxury Wellington boot brand. Amy loves digging into data and finding creative ways to grow revenue.

  • Emma

    Klaviyo Strategist: Building all of our client flows, Emma’s eye for detail is next to none. She has worked with fashion, luxury beauty, and lifestyle brands and also ran her own e-com store.

  • Samantha

    Klaviyo Tech Specialist: Samantha lives and breathes Klaviyo. With 6+ years in fashion and her own e-com brand under her belt, she builds thoughtful, beautiful and strategic emails customers love to read.

  • Rebecca

    Copywriter: Writes on-brand emails that connect and convert. Combining an intuitive grasp of tone and nuance with a background in law, she crafts strategically aligned email copy that captivates subscribers and drives results in the inbox.

Interested in joining our team?

We’d love to hear from you if you are as obsessed with email marketing as we are.

We are always looking out for new team members (in-house and freelance) to join us. Check out our current positions below.

What we do

The Email Fix:

Order your audit and get a clear action plan on how to optimise your current set-up

Clicks & Flows:

A 6-month retainer with an expert set-up & ongoing support for growing Shopify brands

The Full Send:

Total hand over your email marketing and make me an extension of your in-house team, for the scalers

Ready for email to start driving 35–50% of your sales?

We do that.


Book a quick call, and let’s see if we’re the right team to help you build the kind of email setup that pays off month after month.

We’re a UK-based team of experts working with scaling Shopify brands in the UK, US, EU and beyond.