Use ChatGPT to generate “value” email ideas

I've got a time-saving tip for you today that I've been using with clients to help generate a ton of ideas really quickly for email campaigns (reels and social posts too). Sometimes all you need is a jumping off point for some great content.

Swap out the yellow highlighted bits to make it relevant for your brand and adjust until you get the output you're looking for. For example, I recently asked for "jewellery gift ideas", "Christmas gift guides" etc. to help generate ideas for Q4. 

Try this ChatGPT prompt:

As a content creator for an industrial decor brand, your task is to generate unique and compelling ideas for engaging and authoritative content.

Please create a table with the following rows: Mistakes, Myths, Objections, Belief Shift,Tips,Hacks/Tricks,Lead Magnet, Meme, Poll, Questions that compel people to answer, controversy. The columns should be industrial decor, decorating your dream home and designing calm spaces. 

For each row in the table, please provide at least 5 specific ideas that can be used as inspiration for creating high-quality content around industrial decor. Your ideas should avoid common sense concepts and instead focus on original perspectives or insights that will capture the attention of readers. 

Please note that your response should also be flexible enough to allow for various relevant and creative content ideas within each category.

Do you need any more information to brainstorm some great content ideas?

Here’s the output from this prompt:

Category	Industrial Decor	Decorating Your Dream Home	Designing Calm Spaces
Mistakes	Overusing metallics can make the space feel cold rather than balanced.	Choosing statement pieces without considering functionality can disrupt the flow of your dream home.	Relying too heavily on minimalism can make a space feel barren instead of calm.
Mistakes	Forgetting to balance rough textures with soft elements.	Mixing too many conflicting design styles can dilute the cohesive dream-like atmosphere.	Overlooking lighting choices that could create harsh or uninviting tones.
Mistakes	Placing all focus on industrial materials without adding natural elements for warmth.	Ignoring architectural features of the home when choosing decor pieces.	Using too many cool tones without contrast can result in a sterile environment rather than a serene one.
Mistakes	Misusing oversized furniture that overwhelms the space.	Choosing aesthetics over practicality, leading to a space that’s beautiful but uncomfortable.	Neglecting sensory experiences, like the feel of textures or the smell of materials, which can influence relaxation.
Mistakes	Forgetting to use proper color accents to break up neutral and metallic color schemes.	Buying pieces impulsively instead of thinking about how they contribute to the overall vision.	Misjudging scale and proportion of items, which can create visual stress rather than a calming effect.
Myths	"Industrial decor means sacrificing comfort for style."	"A dream home must be extravagant and expensive."	"Calm spaces must always be white or neutral-toned."
Myths	"Industrial designs can't be luxurious."	"Every room needs to be a statement on its own to create a dream home."	"You need to eliminate all belongings to create a minimalist, calming space."
Myths	"This style only works in large, open spaces like lofts."	"Incorporating too much personality can make it less dreamlike."	"Adding decorative items can make a calm space feel cluttered."
Myths	"Industrial decor is just for masculine spaces."	"Dream homes don’t need to prioritize practicality and everyday use."	"Calm spaces require high-end, designer pieces to achieve serenity."
Myths	"The style is not suitable for cozy or family spaces."	"Dream homes should reflect the latest trends and avoid timeless pieces."	"Calm spaces lack character and feel boring."
Objections	"Industrial designs are too harsh for home interiors."	"Designing a dream home is too expensive for a realistic budget."	"Calm spaces require a complete overhaul and are too difficult to achieve."
Objections	"These designs lack warmth and feel too sterile."	"My home is too small to achieve a dream-like aesthetic."	"Achieving a calm space requires me to eliminate all color and personality."
Objections	"It’s difficult to maintain and clean industrial-style decor."	"My taste is too eclectic to create a cohesive dream home."	"Calm spaces aren’t practical for families or pets."
Objections	"Industrial decor looks outdated or unrefined."	"I don’t know where to start in designing my dream home."	"I can’t achieve a calm space because of my hectic lifestyle."
Objections	"It's too niche and won’t appeal to guests or potential buyers."	"I’ll have to constantly renovate or redecorate to maintain a dream-like appearance."	"Calm spaces can’t include technology or electronics."
Belief Shift	Industrial decor can be cozy and inviting when paired with the right elements like textiles and lighting.	A dream home doesn’t have to be about luxury or perfection—it’s about what makes you feel at peace.	Designing a calm space is about balancing functionality and serenity, not following a specific color scheme or style.
Belief Shift	Industrial design can create a harmonious blend of vintage and modern, suiting a variety of tastes.	You can create your dream home with small, thoughtful changes rather than a complete redesign.	Calming spaces can include dynamic elements like bold artwork or rich textures that still promote tranquility.
Belief Shift	Small industrial elements can bring a modern, chic vibe to any style of home, not just lofts or large spaces.	A dream home can be whatever fits your personal aesthetic, not just what’s trending on social media.	A calm space is achievable even in busy homes through small, intentional design choices.
Belief Shift	Combining industrial decor with natural elements like plants can soften its look and feel.	You don’t need a lot of space or money to create a dream home—clever use of existing items can help.	Colorful and playful elements can exist in calm spaces, as long as the overall balance and harmony are maintained.
Belief Shift	Industrial decor can be flexible enough to suit a variety of rooms, even bedrooms or nurseries.	Creating your dream home is about how you feel in your space, not how it looks to others.	Even bold or eclectic design choices can contribute to calm spaces if they resonate with your personal sense of tranquility.
Tips	Incorporate soft fabrics like rugs and cushions to balance rougher industrial textures.	Use large mirrors to reflect light and make the space feel more open.	Opt for natural materials like wood and stone to evoke a sense of calm.
Tips	Use varying heights and layers to create dimension and interest.	Invest in timeless pieces that evoke a sense of continuity and calm.	Introduce water elements like fountains to bring soothing sounds into the space.
Tips	Choose a single statement piece to avoid overwhelming the space.	Balance bold statement pieces with neutral tones to create harmony.	Use asymmetrical arrangements to add interest without creating tension.
Tips	Mix and match textures like concrete, wood, and metal for a balanced aesthetic.	Create cozy nooks to add comfort and function.	Use natural fibers in textiles to soften the look of the room.
Tips	Don’t forget the importance of lighting—use industrial-style fixtures to tie the room together.	Use architectural details as a starting point for your decor vision.	Use diffused lighting to create a soft, calming ambiance throughout the space.

Pretty good, eh? Of course, ChatGPT is only as good as what you put in, so if it already understands your customer and knows your product range, even better. Give this a go, not all the ideas will be great, but hopefully it gives you enough variety to spark more ideas that you can use for campaigns this Christmas!